Demographics

Kazakhstan is the ninth largest country globally by area of land. It is located in both Asia and Europe and is considered the largest landlocked country in the world. The population of Kazakhstan is 18 million, ranking 64th on the list of countries according to population. Most of the people overall are young, with fifty percent people under 30 years old whereas over 25% under fifteen. The country covers three time zones during the year, either +4, +5, or +6, depending on the season.

Average Salary

The average salary of a full-time working adult in Kazakhstan is around 387,000 KZT monthly. The highest average salary in the region is 1,730,000 KZT, while the lowest average income is 97,900 KZT. Kazakhstan’s cost of living is 59.01% lower in the USA with 77.67% lesser rents.

Economy

The government debt has not been able to reduce in the past year despite the economy of Kazakhstan based majorly on oil and gas revenues. However, the country’s GDP has eventually grown over the years, with a rise of 4.5% in 2019. The economy faced a low end in the last year due to Covid19, and the government is making the best possible efforts to get back to the pre-Covid economic growth. The country also possesses a vast agricultural area being the 6th largest worldwide. The manufacturing industry has also advanced in the past years and accounts for almost 57% of the GDP.

E-commerce in Kazakhstan

While numerous countries across the world faced a decrease in e-sales during the pandemic, many benefited highly, like Kazakhstan. The e-commerce business rose one and a half times in the first half of the year. Many people moved to online shopping, causing an increase in the number of internet users. The internet penetration in the region has reached 79%, with 14.73 million people using the internet, out of which 9.5 million are active social media users. While 27.6% of people use the internet on their mobile phones, making way for m-commerce, a huge fraction of the population prefers laptops and computers. The prevalence of m-commerce also favors dropshipping to Kazakhstan.

Payment Gateways

Around 59% of people in the country have an account with a financial institution, and 20% have a credit card. Other than credit cards, virtual wallets are a popular online payment gateway among online buyers. Common virtual wallets include Qiwi, Kazkom’s epay, Halykpay, and Kaspi.

Fig. Payment Gateway

Popular Products

The most popular e-commerce market in Kazakhstan is fashion, followed by cosmetics and food. According to a report, people ordered clothes and sports goods the most in 2019, leading the other categories like household appliances. During the pandemic, an increase in the buying pattern of computers and mobile phones has been observed. Food delivery also gained popularity during the health crisis era.

Dropshipping to Kazakhstan

The e-commerce market in Kazakhstan is quite welcoming to cross-border e-commerce. You can get your products dropshipped to Kazakhstan through Wefullfill in only 15 to 25 business days through the best courier service. While using Wefullfill, you can track your delivery at any stage.