Demographics
Spain is a diverse country and considered to be the second-largest city of Western Europe after France. Spain’s population is around 47 million, with 0.6% early growth. It is a cultural powerhouse condensing various ethnicities like Moroccan, Spanish, Romanian, etc., 80% of the total population resides in urban areas. Yet, the country is away from the swift-paced city life. Life in Spain is relaxed and laid-back, moving at a pleasantly slow pace.
| Population | Internet users | Social media users | Online shoppers | Popular modes of payment |
|---|---|---|---|---|
| 47 Million | 42.4 Million | 29 Million | 26.1 Million | Credit card, debit card, PayPal |
Economics
Surveys show that Spain has the 10th highest quality of life globally.
The average income of a working individual in Spain is around 2,700EUR per month. Diplomas and higher education such as Ph.D. aid in salary increment, and people with such qualifications earn more than the median salary. Spain holds 29th place in GDP per Capita and 25th in the United Nations Human Development Index, classifying as a high-income economy.
E-commerce in Spain
Spain has 42.4 million internet users on any device accounting for a huge e-commerce market in the region. 91% of the whole population is an avid internet user, whereas 38 million people use mobile internet.
Around 34 million people make online purchases in Spain, contributing to both e-commerce and m-commerce. The number of people making online purchases through laptops or computers is 50%, which is slightly higher than the 40% online sales counting as m-commerce. Dropshipping to Spain has also grown over the past months, and people look forward to finding a reliable dropshipping company for the purpose.
Mode of Payment
The overall buyer and seller dynamics in Spain revolve around online shopping, yet the payment options are not versatile. A significant chunk of the Spanish population prefers online payments through credit and debit cards. An incline of people towards credit cards has been seen in the region. Other than card payments, some 40% of online shoppers also opt for other payment gateways like PayPal.
Shopping Trends & Popular Products
Residents of this part of the world spend hefty amounts on video games and streaming, topping any other e-commerce product. The total amount spent on video games the last year summed up to be $751 million.
Other than video games, Spanish people like to spend money on clothes, footwear, electronics, and books. Usually, each purchase is between 100EUR and 500EUR on average. Spending on fashion and electronics was 4.21EUR and 4.51EUR, respectively. Fashion and beauty is the Spanish e-commerce market’s largest segment, along with physical media.
Future of E-commerce in Spain
Like other parts of the world, e-commerce in Spain also experienced a hike in the past year. Spain’s e-retails are projected to grow the fastest in Western Europe at a rate of 22.9%. With the accelerated growth rate, we can expect to see the country’s e-sales at 35.54EUR by 2023.
Dropshipping to Spain
Dropshipping to Spain is not new, and Wefullfill is well aware of the region’s procedures and regulations. We offer free of cost shipping worldwide with a delivery time of 6-8 business across Europe.
